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Raised on a family farm in Iowa,
Don Stevenson left his rural upbringing in the 1970s for his university
studies at Arizona State University. With degrees in sociology
and journalism, he then worked for newspapers and the wire services
for 10 years before starting his own independent photography
business. During his newspaper years, Don received more than
three dozen state, regional and national awards for his photography
and writing. In 1981, Don and a writer he teamed with, were nominated
for a Pulitzer Prize for a series of stories they produced on
the Navajo and Hopi reservations in northern Arizona.
Since 1985, Don has been providing corporate, industrial and
commercial business clients worldwide with images that speak volumes.
Not just in content but with a unique blend of design and color and
thought. Clients return to Don not only because he provides them
with illustrative solutions to their photographic problems, but
because he insists that service and professionalism are just
as important as the final product. Clients are continually rewarded
visually when they provide Don the opportunity to create with
his cameras.
Don's images have appeared in
international publications, annual reports,
advertising campaigns and other media worldwide. His assignment
work is strictly on location capturing the essense of a company's
people, work environment and products or services.
The Arizona-based freelance
location photographer also is an expert on aviation - aerial photography,
and agribusiness photos which allows him to return to his Midwest
roots three or four times a year. Don has been married 33 years
to his wife Debbie, and they have three children. His son Ryan
also is an accomplished editorial photographer in Arizona.
Stevenson is a member of the
American Society of Media Photographers (ASMP), the Editorial
Photographers association and the
non-profit Through Each Others Eyes organization. This Phoenix-based
corporation is comprised of the top professional still photographers
who work to promote international cultural understanding and education
through the medium of photography.
An Interview with
Don B. Stevenson
as originally told to and with
permission from
Adstock Photos in Phoenix, Arizona
Q. How did you first get started
in photography, Don...
A. I first discovered the magic of photography as a senior in
high school when my science teacher built a make-shift darkroom
in a 4x4 closet. A few weeks later, my family doctor who was
also the county medical examiner, called and asked if I would
photograph an autopsy of someone who had been shot. I didn't
hesitate, and found the whole experience facinating. I received
a few dollars for the photos, and I received an A+ on the science
report I submitted from that autospy.
Q. What was your first paying
job...
A. A year later while visiting my parents from college, a neighboring
town had a gas explosion which absolutely leveled the main street
killing 13. I always carried my camera, and it paid off that
night as I photographed the disaster and rescues for 36 hours.
Every few hours my father and brother would drive the film 100
miles to the newspaper in Des Moines for publication. By morning,
United Press International had sent a photographer from Omaha,
and he ended up transmitting a dozen photos of mine, paying me
$25 per photo. Later, when I saw my photos in copies of newspapers
sent to our local newspaper office from England, Australia, Hong
Kong and other countries, I was hooked on photography.
Q. What was your most memorable
assignment...
A. That's a tough one. I'll have to divide that into two categories:
during my photojournalism years and then during my commercial
and corporate years.
As a photojournalist, I estimate
I had more than 3,000 assignments. There were plenty of memorable
moments including photographing 5 U.S. presidents, getting assaulted
in a locker room by a superstar pitcher from the Los Angeles
Dodgers and doing a feature story on a nudist colony (thankfully
I had my camera bag with me at all times)!
As a commercial shooter, probably
my most memorable moment was when we crashed a helicopter while
on assignment for an air medical ambulance company. After lifting
from a hospital helipad, the twin-engine helicopter lost one
engine. As the pilot made a call to a nearby airport for an emergency
landing on its runway, the other engine shut down. The pilot
told the medic, nurse and me (I was sitting up front with the
pilot) to hold on as he put the blades into auto-rotation which
helps keep the helicopter from dropping like a lead balloon.
We smashed onto the end of the runway splitting the helicopter's
skids right up to the belly of the aircraft. We all just sat
there speechless as the fire trucks can roaring down the runway
at us. Thankfully, we all walked away from that incident uninjured.
Q. Where do you get your creative
inspiration...
A. I do three things for creative inspiration. I watch a movie
(either "Groundhog Day" with Bill Murray or "Phenomenon"
with John Travolta) both of which offer me different outlooks
to life in general and my own life in particular. I also spend
a great deal of time just observing my three children in sports,
in play, in various activities around the house. As a people
photographer who specializes in lifestyle, I gain a great deal
of insight into those little snippets of life. And finally, laying
on the floor, I will close my eyes while listen to a variety
of instrumental music. Sometimes classical, other times various
aboriginal music. I allow my mind to drift bringing up images
from earlier years. These visualizations create great images
in my mind which I try to bring to life in my stock photography.
It sure works for me.
Q. What photographer or photographers
most influenced you...
A. Boy, that's difficult to say. Honestly, I never was one to
spend time studing the masters of the past. I certainly enjoy
the work of Ansel Adams and Cartier and Benson; all quite diverse.
But, probably I have been most impressed with the likes of deceased
photojournalist W. Eugene Smith who's stark reality left no doubt
about what he was photographing and why. And I admire celebrity
photographer Annie Lebowitz, not so much for the celebrities
themselves but the environments she places them in and how she
manipulates and massages these people.
Q. What other career would you
have chosen if not a photographer...
A. A farmer. I grew up on a farm; loved the farm. Everything
about it. But I had terrible asthma since birth and by the time
I was leaving high school, my doctor told me I had to leave the
midwest or die young. Not much choice there. But I do return
to my family farm each spring and autumn to help my brothers
with planting and harvesting. I also take my children to the
farm for a month each summer. I shoot a lot of stock photography
when I'm back there, too. It's quite an ideal situation. I never
complain.
Q. What's the best part of shooting
stock...
A. The freedom of being my own boss. I have to plan, produce
and execute each shoot. It's up to me to make good images which
will sell or mediocre images which will just linger in the files
and die.
Q. What's the worst part of shooting
stock..
A. I dislike pre-production. I love to shoot, period. It's everything
else that gets in the way. Finding the right clothing styles,
colors, props. Lining up models. Ugh. But, in the end, when I'm
viewing the transparencies on the light table, it's all worth
it.
Q. If you had just one frame
left in the world to shoot...
A. That's an easy one to answer. I'd photograph the smiling freckled
face of my daughter, Erin. That one image would represent
my life: the love of my family and photography. Simple.
Q. What would you like said about
yourself...
A. Don had great friends and a wonderful family. And he enjoyed
photography. That's all.
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Don grew up on an Iowa family
farm with five brothers. He liked to drive his brother David
around in a tractor and wagon. David farms today. Don gave up
the farm equipment for cameras.

Don will go to just about any
length for his clients whether it's in the middle of a cold mountain
lake or hanging out a helicopter door over the Grand Canyon.
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