To promote the beginning of a new
late night event, we developed this
advertising campaign which included
taxi backs (shown here), outdoor,
bus
shelters, duratrans, banners,
posters
and four-color flyers. The 70's
disco theme was played up using
individual portraits of band members
with famous 70's music lines. Different
colors were used to give variety while
the use of type and design unifed
the look of the campaign.