Consulting on a Budget 

…..quickly effectively target and solve your problem

Cycle Diagram

 


A business advisor for small to midsize owners, without a fortune to spend on problems that need to be fixed right now

 

Hourly… monthly… by the incident… on retainer… what works best for you?

Our clients use us on an emergency basis, as a monthly review of business progress, on a per diem basis, or per incident.   We even have a “contingency plan”—the money we save you pays our fee.

 

 

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Helping hand to increase business
 


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Do you….

 

*      …need to cut operating expenses without cutting sales or quality?

*      …need to create a Business/Marketing/Sales Plan?

*      …need to review your personnel needs

*      …need to edit your business documents to communicate your ideas better?

*      …face an important contract negotiation that can make or break your company?

Are you….

*      …a new mid-level manager in need of coaching on common (or uncommon) business situations

*      …a new or experienced senior manager facing new strategic problems

*      …facing a critical problem that must be solved the right way the first time?

*      …being asked to solve seemingly unsolvable problems

*      …establishing an exit strategy

 

 


Contents

*      Overview

*      Services

*      Client Testimonials

*      Current Projects

*      Biographical Information

 

 


Overview

John Murray

An international speaker and published author who has served as a Board member and CEO for public and private companies, from traditional to hi-tech endeavors.  As the principle partner for Consulting on a Budget, he is skilled at hiring and honing senior management teams, recruiting, training and motivating a winning sales staff. 

 

The number one reason why clients call us:  operational problems that threaten to doom a struggling business.  Mr. Murray can address operational quandaries, garner corporate-wide support for structural changes, blend the myriad personalities and strengths associated with growing companies, cleanly and professionally present your company infrastructure to financial institutions or potential investors/clients, reorganize sales structure to take advantage of the current business climate.   When facing questions of planning, strategic vision, sales, marketing, operations, personnel, turn-around tactics, exit strategies, take advantage of his thirty years of experience from all sides of the table.  This should be your first call.

J. M. MacCrossen

Twenty-five years experience training and motivating, and fine-tuning corporate communications both verbally and written.  Expert trainer for all employees in speech-giving, client presentations, trade-show work, and the art of client meetings, as well as professional correspondence.  We can assist in preparing written materials, or edit existing marketing brochures, websites, business letters. 

 

Computer business programs are an essential skill every employee must understand and use like a front door—an entry point to building business from wherever they are positioned in the management structure.  We provide expert guidance to develop employee confidence in common software such as Excel, Word, Explorer, PowerPoint, as well as more advanced applications such as photo-editing and video production, enabling your business to take advantage of the tremendous professionalism as well as cost-savings associated with savvy employees preparing their own presentations.  It is no secret that a business’s most valuable asset is their employees—unleash the power of metacommunications

 

The Consulting on a Budget Team

…will define and solve issues of strategic planning, business editing, employee computer training, motivational meetings, contract/lease review and negotiation.  Services include:

 

*      Interim management

*      Development of long- and short-range plan

*      Write Business, Marketing/Sales Plan

*      Review personnel needs, qualifications and address downsizing needs

*      Solve previously unsolvable problems in the areas of operations and financial controls

*      Executive coaching for new midmanagement  executives, unsure of their new responsibilities

*      Executive coaching for new or experienced CEO’s facing new problems that threaten their business future

*      Business document editing, including web pages, marketing materials, business letters, and trade show materials

*      Lease review, prior to or in conjunction with legal advise

*      Project consulting or General consulting

 

By the hour… by the month… by the incident… on retainer… whatever works best for your needs

Our clients use us on an emergency basis, as a monthly review of business progress, on a per diem basis, or per incident.  All are affordable.  We even have a “contingency plan”—the money we save you pays our fee.  

 

Theodore Roosevelt once said that nine-tenths of wisdom is being wise in time.    Many times, the difference between success and failure is movement.  There are many paths to success, but to reach it, fearlessly take the first step.  What awaits you?

 

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Services

 

*      Development of long- and short-range plans.  You may require a one-year, or ten-year plan, to continue a current trend, or adapt to changes in your industry.  Strategic vision is the cornerstone of any business success, and we’ve mapped the process for small and midsize businesses, from partnerships to corporations.

*      Write Business, Marketing/Sales Plan.  Banks, investors, shareholders—all require a document spelling out your strategic vision and how you’ll get there.  We’ll write it for you, based on your input.

*      Review personnel needs, qualifications and address downsizing needs.  We can train sales and marketing staff, as well as review existing staff for overlap or holes in coverage of critical tasks.

*      Solve unsolvable problems in the areas of operations and financial controls.  Fresh eyes, trained to know what to look for:  We can fix the unfixable in record time.

*      Executive coaching for executives unsure of their responsibilities.  If you have mid-management personnel, diamonds-in-the-rough, who need hand-holding in the areas of business sense, computer skills, or adapting their creative talents to the business environment, we can evolve them from brilliant-but-bumbling to invaluable.

*      Executive coaching for CEO’s facing problems that threaten their business future.  If you’ve been promoted and need a mentor to discreetly discuss your business issues with, a friend who has the right answers based on experience and knowledge, call us.  This is a private, individual relationship, available telephonically or in-person, to insure that you always have the answers.

*      Business document editing, including web pages, marketing materials, business letters, and trade show materials.  Your web presence and written literature is often the first and only chance you have to impress clients enough to contact you.  It should communicate your ideas without grammatical and syntax errors.  Leave it to us—we’ll find them all and fix them for you.

*      Lease and contract review, prior to or in conjunction with legal advice.  We bring the common sense to legal negotiations.  Your attorney can tell you what the law requires, and we’ll make sure any lease or contract is good for your overall business process.

*      Project consulting or General consulting.  The nuts and bolts of running a profitable business.   What works best?  What path should you follow?  Experience clarifies the answers, and we’ll share ours with you.

*      Computer training.  This includes the basics of computers to specific business software.  Yes, many employees aren’t familiar with and are still deathly afraid of computers.  Whether they tell you or not, your business suffers if they can’t use your technology correctly and to its fullest extent.  We can train any employees in the basics of Word, Excel, PowerPoint, Windows, in groups or individually.  They’re probably afraid to tell you they can’t use their computers, but we know from experience that it’s a well-hidden secret of many otherwise highly competent employees.

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Client Testimonials

 

“I’m a new business owner.  I didn’t know much about developing sales or controlling the bottom line.  My monthly meetings with ConaB made sure I was always on target and didn’t get myself in any holes I couldn’t quickly and efficiently get out of.”  --California business owner

 

“When we purchased the new division, there was a lot of overlap in services that ConaB helped us to identify and resolve, efficiently and painlessly, while retaining the goodwill of both employees and customers.  And his years of experience negotiating leases and contracts really paid off for our needs.”  --Midsize Arizona corporation

 

John is very effective…particularly in critical vendor/customer relationships, he senses who the real decision makers are and what the critical issues are that must be addressed…” --Interim management customer

 

“John continually demonstrates his leadership strengths by keeping the employees informed and focused on the company’s goals. John’s excellent communication skills and his ‘open-door policy’, helped mold a cohesive team…  He is a good listener and is not afraid to make the tough decisions … a confident, positive, hands-on problem-solving individual, be it a small or large problem, a serious or minor event.   –Current customer

 

“His innate approach is to see through confusion to the truth, state that, and lead those around him to the successful end.”  --Current customer

 

Current Projects

*      Developing a long- and short-range business vision for a $10-million company.  They have grown exponentially in the last 5 years, and have not yet invested in the road map that will move them from small to mid-size.  Their bankers require it to increase their funding, and their infrastructure demands it to accommodate the growing pains of the expanding sales.

*      Reorganizing the personnel needs of a manufacturing company to realign the balance between management and line worker, and redistribute  the control so more money is available for employee needs and services, and less required to fund over-inflated management levels

*      Rewriting the sales and marketing literature for a service-oriented company to energize their sales pitch and more clearly define their service offering. 

 

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Biographical Information

 

·        CEO/President of public and private companies

·        Interim senior manager, contracted to solve particular problems, such as build net worth

·        Board member for public and private companies, serving as either caretaker or strategic redirection

·        Successfully acquired funding for various telecommunications and high-tech companies, allowing them to expand into new markets

·        Developed strategic plans to redirect sales efforts, reinvigorate management team and establish effective communications with senior management and employees

·        Executed exit strategy to sell division and return profits to original owners

·        Developed key strategic partners and licensee relationships worldwide, including Germany, Italy and Japan 

·        Published author and successful public speaker both nationally and internationally

·        Sound fiscal acuity and financial analysis skills--allowed for above-plan sale of company in two cases   

·        Hands-on leadership, facilitating creation and bonding of strong senior management team    

·        Problem-solving skills that allow for quick changes in a start-up environment

·        Effective contract negotiator and closer, deals ranging from $10 million - $50 million    

   

 

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E-mail address

murray2@cox.net

 

Office phone

949.643.0221

 

Last revised: 15 November 2003                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       (Frequently Asked Questions)