Learning About GOOGLE
Established in 1998
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by Larry Page & Sergey Brin
Issued an IPO in April, 2004
Revenue Sources:
Advertising
Licensing their search engine technology
Market Share…
Google 35%
Yahoo 32%
MSN 16%
AOL 9%
Excite 4%
Ask 2%
Other 2%
Basic Google Features:
Google does not allow
pop-up ads of any kind…
Capitalization is not necessary…
Try to use concise words rather than sentences…or
questions…
Enable “Safe Searching”
Strict—Moderate—None
Search in a particular lanquage
Translate 5 major languages to English
Use of "Quotes" to narrow searches…
Many FILETYPES can be searched after entering your
“subject”…
PPT
DOC
SWF
PDF……
LIVE EXAMPLES – NEXT…
BASIC GOOGLE SEARCH
STRATEGIES
Normal Search-- Don
Raun
Exact Word Searching-- “Don
Raun”
Getting closer-- “don
raun” oceanside
Using OR-- “don raun”
OR “dick travis”
Searching for Filetypes:
Searching within domains:
Use Advanced
Search for further strategies:
Google SERVICES: Click
on MORE…
Google’s Picasa
Last Week??
Google Personal Home Page
Many more options… Scholar, Answers, Catalogs, Directories
Calculations, Weights, Measures, People, Addresses, Maps…
Has Google Gone TOO FAR?
Privacy Advocates warn of sinister future efforts…???
Protect Yourself by:
Unlisting your telephone number…
Joining “Do NOT Call” systems…
Go Here to REMOVE information…
Teoma.com
A9.com
Librarian
Blinkx TV Video
Google Video
QUESTIONS…???
Thank You, Dick Travis
