Spectrum Designs Medical

This is only a small sample of the work I have done for this client since 1996. During that time we have worked together to develop the brand to appeal to plastic surgeons who are the main focus of Spectrums products. Spectrum has been using some of this artwork for many years now and we are starting to refresh the look (top center). One of the first steps was to update the logo which was initially created before I came on board, the old one is some what visible in the press kit artwork (top left). When I created this new logo I had to maintain the same basic layout but I added a new dimensionality to it which emulates the shapes of the implants, the core product line. The Trade Show booth (below) was also an important update.