The Desert Rage Adventure Race series will take place among the Deserts, Mountains and Lakes of central Arizona

Sponsorship Proposal for Desert Rage Adventure Racing Series

This sponsorship packet was designed to cover the sponsorship opportunities surrounding the three race (taken together) Desert Rage series. The same opportunities apply for the following races:

§ Women’s Adventure Race (11-13-2004)

§ Phoenix Urban Adventure Race (12-04-2004)

§ Joshua Day 24 Hr Adventure Race (1-22-05)

§ Full Moon Fury Adventure Race (4-23-05) dollar amounts are halved for this race.

The Desert Rage Adventure Race series and others will take place among the deserts, mountains and lakes of central Arizona. During the fall thru spring season, teams of one to four people will compete unsupported for four to 10 hours. Disciplines include, but are not limited to, mountain biking, trail running and kayaking on rivers and lakes. Coed, all male, all female and masters teams are invited to enter. For more information, visit http://www.SierraAdventureSports.com

Sierra Adventure Sports is the leading provider of Adventure Racing events in Arizona, and one of the largest in the Southwest. Other Adventure Races from Sierra Adventure Sports include:

§ All Women’s Adventure Race (11/13/04)

§ Phoenix Urban Adventure Race (12/04/04)

§ Joshua Day 24 hour race (1/22/05)

§ Full Moon Fury Adventure Race (4/23/05)

In addition to Adventure Racing events, Sierra Adventure Sports promotes and directs:

§ Road races (5K, 10K, etc.), Mt. Bike races, Kayak/Canoe competitions

§ Event Consulting Services & Course Design

§ Outdoor Adventure & Fitness Expo’s

§ Adventure Sports Television & Video Production

§ Outfitting & Rental Services

§ Corporate Teambuilding Programs

We also hold multiple clinics at Phoenix REI stores designed for Adventure Racers.

Contact Information: Race Promoter/Director: Rick Eastman, RaceDirector@SierraAdventureSports.com, 602-448-0933

Overview of Sponsorship Opportunities for the three-race Desert Rage series:

· Title/Presenting Sponsor: $4000 (Currently open)

· Lead Sponsor: $2000 or $3000 in-kind product donation (REI, Fox River, Racelab)

· Supporting Sponsor: $1000 or $2000 in-kind product donation (Buff, Hammer, ASmagazine)

· Product Sponsor: in-kind product donation (Soma, Bodyglide, Balance Bar, Road I.D., Sevylor)

· Media Sponsor: Advertising (SWEAT Magazine)

Desert Rage Adventure Racing series dates for 2005:

§ Feb 5, 2005

§ March 19, 2005

§ Oct 22, 2005

TITLE/PRESENTING SPONSOR – $4000

• First right of refusal for 2005 Title Sponsorship

• Exclusive title sponsor and rights to the race logo in [Insert Company Name Here] advertising and promotional material

Overall Media

• Title of the race(s) in all media will be [Insert Company Name Here] Desert Rage Adventure Race

• Company name included in the official race logo

• Press release announcing title sponsorship distributed to:

• Sierra Adventure Sports email list of over 1000 adventure racers

§ Local media, including Arizona Republic, SWEAT magazine, multiple local newspapers, television stations, and Adventure Sports Magazine

§ Adventure race industry accepted mailing lists, including the ARA List, Checkpoint Zero, and multiple Yahoo Groups

§ Press release announcing title sponsorship will be posted on the Sierra Adventure Sports website

§ All subsequent press releases will use [Insert Company Name Here] Desert Rage Adventure Race Series as the official name of the race for 2005

• Multiple mentions by announcer(s) on race day during pre-race, throughout the day and at awards ceremony.

• One complimentary entry for each of the Desert Rage Adventure Races

Print

• Logo featured in SWEAT magazine print media advertisements and any other print media primarily advertising the Desert Rage Adventure Race series

• Sponsor logo to be included on race t-shirts and/or promotional garments

• Logo featured on race promotional literature to be distributed to sporting good stores, bike shops, running stores, health clubs, REI, local events, etc.

• Opportunity to display up to two banners at Desert Rage race registration and transition area

• Booth on-site at race registration and opportunity to offer sample products or services

• Inclusion in the participant race bags if desired

Online

• Exclusive logo inclusion on SAS (Sierra Adventure Sports) home page and “Sponsors” page.

• All of your company logo’s serve as links to your site.

• Company name and logo included as title sponsor on active.com

• [Insert Company Name Here] Desert Rage Adventure Race on all race calendars, including ARresources, Adventure Sports Magazine, Checkpoint Zero, etc.

LEAD SPONSOR – $2000 OR $4000 IN-KIND PRODUCT VALUE

• First right of refusal for 2005 Lead Sponsorship

Overall Media

• Announcement of Lead Sponsorship included in periodical press releases as above.

• Multiple mentions by announcer(s) on race day during pre-race, throughout the day and at awards ceremony

• Booth on-site at race registration and opportunity to offer sample products or services

Print

• Logo featured in SWEAT magazine print media advertisements and any other print media primarily advertising the Desert Rage Adventure Race series

• Sponsor logo to be included on race t-shirts and promotional garments

• Logo featured on race promotional literature to be distributed to sporting good stores, bike shops, running stores, health clubs, REI, local events, etc.

• Opportunity to display up to two banners at Desert Rage race registration and Transition area

• Inclusion in the participant race bags if desired